URÆD

URÆD is a refined, Swiss Made automatic watch where every detail is designed by Von Doren. 

The watch is inspired by the Norwegian hero Ole Brude who in 1904 sailed across the Atlantic, from Norway to USA in a self-designed lifeboat. His ideas have saved thousands of lives and are still doing so today.

Read the story about Ole Brude here​

The case of URÆD is rounded alike contemporary watches from Ole Brude’s time. All Von Doren Benelux Uræd models are including English weekdays.

A tracing of the Uræd lifeboat is engraved on the sapphire glass on the watch’ caseback, which also displays the beautiful movement.

URÆD is delivered with both a high quality rubber strap and a high quality bracelet.